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Google Fiber vs. HughesNet vs. TDS Telecom Internet plan comparison


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Rebecca Palmer smiles for the camera
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Researched by
Headshot of Bri Field
Reviewed by
Bri FieldAssigning Editor
Updated 5/12/23

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Google Fiber brand
Staff rating
4.3
Customer rating
4.6
(18)

  • Plans starting at $70.00
  • Download speeds up to 2000 Mbps
HughesNet brand
Staff rating
2.1
Customer rating
3.1
(13)

  • Plans starting at $49.99
  • Download speeds up to 25 Mbps
TDS Telecom brand
Staff rating
3.5
Customer rating
3.2
(8)

  • Plans starting at $38.95
  • Download speeds up to 1000 Mbps
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Google Fiber brand
Staff rating
4.3

Fast and reliable fiber connection in limited locations

Google Fiber offers affordable gig speeds with no contracts, data caps, fees, or fuss. Unfortunately, it’s still hamstrung by extremely limited availability.

What we like

  • Fast, reliable speeds
  • Affordably priced
  • Super-simple plan selection
What we don't like

  • Limited availability
  • No budget plans
Savings tip: Google Fiber often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
HughesNet brand
Staff rating
2.1

Slow speeds, but more affordable satellite plans for casual users

HughesNet has the cheapest broadband satellite internet plans, with speeds up to 25 Mbps and data limits up to 100 GB. You'll pay a lot of money for not a lot of speed and not much data, but it's a workable way to connect for folks in rural areas. Where available, consider other connection types or satellite internet providers if you don’t want to be held back.

What we like

  • Affordable plans for satellite
  • Wide availability
  • Bonus data during off-peak hours
What we dislike

  • Slow speed
  • Price hike after six months
  • Two-year contract required
Savings tip: HughesNet often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
TDS Telecom brand
Staff rating
3.5

Inconsistent speeds for the price, but it’ll do

This budget internet provider offers DSL, cable, and fiber internet at a low price. However, TDS doesn’t guarantee advertised speeds, and the quality of service will likely vary by location and connection type. If you want the highest speeds, guaranteed speeds, or unlimited data, this might not be the provider for you, but if you can get fiber, it’s worth a look.

What we like

  • Several plan options
  • Fiber in some areas
  • Easy installation
What we dislike

  • Complaints about speed
  • Self-setup not available everywhere
  • Contract required
Savings tip: TDS Telecom often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
Google Fiber brand
Value
4.0
Some of the best value in the internet business

Google Fiber internet is an excellent value for the money. There are only two plans: 1,000 Mbps (1 gig) for $70 per month and 2,000 Mbps (2 gigs) for $100 per month. The 1 gig plan is among the most affordable we’ve seen at that speed, costing a little more than half the national benchmark fro similar plans (1). The 2 gig option is also drastically cheaper than many other providers’ similar offerings (if they even have a 2 gig plan). There’s no budget option for those who don’t need speeds this fast, but for what Google does offer, the value is hard to beat.

Pricing details vary by location. Visit
Google Fiber's website
or call to speak with a rep.
See pricing
HughesNet brand
Value
1.5
The most affordable broadband satellite internet plans out there, but limited speed

With any HughesNet plan, you get the same 25 Mbps download speed, and you'll pay around double the national benchmark for similar non-satellite internet plans (1). This meets the minimum definition of broadband, but it’s still relatively slow, even for satellite internet. You’ll be able to check email and do basic web browsing, but it’s not ideal for more intensive use. HughesNet simply can’t compete in areas where cable or fiber connections are available.

HughesNet’s plans differ based on how much high-speed data you get and range from 15 GB to 100 GB. Like with Viasat, you won’t get any overage charges for going over your plan’s high-speed data limit with HughesNet, but your speeds will get throttled to a nearly unusable 1–3 Mbps. There are a couple of unique ways to get extra data with HughesNet. During the off-peak Bonus Zone hours of 2:00 am to 8:00 am, you get 50 GB of extra data. If you run out of high-speed data during a billing cycle, you can also get back up to speed by purchasing Data Tokens, which start at $9 for 3 GB and don’t expire.

The best HughesNet plan is the Fusion 100 GB plan, which improves latency by tapping into wireless networks for some online activities.

You’ll want to steer clear of lower data cap plans, as you’re likely to blow through a 15 to 30 GB high-speed data allowance within days, especially if you do any streaming.

HughesNet plans start out at about $20 less than Viasat plans, but jump up after six months. They're still slightly more affordable when standard pricing kicks in, considering that Viasat has its own price hike after three months. But if you want a satellite internet plan with faster download speeds or more than 100 GB of data, compare your options with Viasat and Starlink.

Pricing details vary by location. Visit
HughesNet's website
or call 1-833-804-4974 to speak with a rep.
See pricing
TDS Telecom brand
Value
3.5
Low prices, but varying value

TDS’s DSL, cable, and fiber internet range from a superslow 1 Mbps to a superfast 2 Gbps, with over a dozen plans in between. Prices vary by location, but most seem to come in below US benchmarks for comparable broadband speeds (1) and are cheaper than similar plans from Xfinity, Spectrum, and Cox.

Our favorite things about TDS prices is that in some locations, we've seen a "price for life" guarantee. That means the price you sign up at is the same price you'll pay as long as you're a customer. Since most providers have significant price hikes after a year or two of service, being able to lock in your price is a huge deal—and a big reason to stick with instead of switching to a different internet company.

We interviewed Marci-Ray, a TDS fiber customer since 2020. In a household with multiple gaming consoles and smart home devices, she’s been very pleased with the reliability and price of the 300 Mbps fiber plan: “For the value of the speed and the price…it’s great. I’m very happy with that.”

Unfortunately, not all TDS customers have had the same experience. We’ve seen some customer complaints about slower-than-advertised speeds, meaning that customers aren’t getting what they paid for, especially on DSL or cable plans. If you opt for a higher plan to account for that (which is what TDS recommends if you don't see the speeds it advertises), you may end up paying more than you would somewhere else for the same speed.

Pricing details vary by location. Visit
TDS Telecom's website
or call 1-844-726-0721 to speak with a rep.
See pricing
Google Fiber brand
Performance
5.0
Consistently fast performance and rock-solid reliability

Google Fiber is one of the fastest internet providers and offers excellent performance. The speeds are more than enough for even the heaviest users, and there’s enough bandwidth to power a whole household of HD streams. Since this is fiber, upload speeds are also excellent—1,000 Mbps on both plans. Unlimited data is the cherry on top of this delicious internet sundae. Our only knock is that some providers have started offering even faster speeds (though the majority of households won’t need more than what Google offers).

Available speeds vary by location. Call to speak with a Google Fiber rep or
go to its website.
HughesNet brand
Performance
1.5
HughesNet’s 25 Mbps of speed does the basics, but don’t expect much more

With any satellite internet provider, performance will depend on individual factors, including your location and how well your dish is positioned. There are also factors beyond your control, such as bad weather and occasional outages. Cable or fiber connections tend to be faster and more dependable, while satellite connections have slower speeds and higher latency due to the long distance between your home and the satellite overhead.

According to data from Ookla, HughesNet’s median download speed in Q4 of 2021 was 20.92 Mbps (2). That’s not too far off from its advertised top speed of 25 Mbps. According to this data, its upload speed and latency are just a bit lower than Viasat’s. And, although Starlink seems to outperform both HughesNet and Viasat on each of those points, Starlink seems to have more issues with reliability and isn’t as widely available. Common complaints about HughesNet’s service on Downdetector include slow speeds and some outages, sometimes for days in a row (3).

Available speeds vary by location. Call 1-833-804-4974 to speak with a HughesNet rep or
go to its website.
TDS Telecom brand
Performance
3.0
Speeds not guaranteed

TDS says you could see speeds “up to” your plan’s max, which isn’t uncommon of internet service providers, but TDS seems to get a lot of complaints from customers seeing much lower speeds than advertised. And if you’re not happy with the speeds you’re seeing, TDS’ solution is to switch to a lower-level plan, and it’ll waive its usual $15 fee for switching plans mid-contract. But if you ask us, this feels like an ineffective solution since lower-level plan speeds aren’t guaranteed either. You could end up with even lower speeds, albeit at a lower cost.

If TDS fiber is available in your area, you should see more consistent speeds since fiber-optic technology is more reliable all around. One customer who switched from Spectrum cable service to TDS fiber in the Madison, WI area told us that TDS has been far more reliable for them, with fewer slowdowns and outages.

Depending on your location, your TDS plan might come with unlimited data. Or it might come with a data cap of 500 GB and overage fees if you go over that. This cap is pretty low, considering most people use around 500 GB per month all on their own. Unless you live alone, it won’t be enough. And if you use less than 500 GB, the extra won’t roll over.

Available speeds vary by location. Call 1-844-726-0721 to speak with a TDS Telecom rep or
go to its website.
Google Fiber brand
Equipment and installation
4.0
Free installation, free equipment, and no sneaky fees

Equipment is another area where Google Fiber really shines. Installation of the fiber jack is free, and there are no monthly fees for the network box, which functions as both a modem and router. This means that, outside of any state-imposed access fees, the advertised prices are what you’ll actually pay for broadband internet service. Many other providers end up costing $10–$15 more per month due to equipment rental fees, so this is a refreshing change of pace.

Additionally, Google doesn’t charge any sort of activation fee. This is another area where other internet providers sometimes get you—they advertise free installation, but charge a significant “activation fee” that negates the deal.

On paper, Google Fiber and its equipment are fantastic. We had to bump this score down, however, because of the slow pace of installation. Some customers complain of having to wait for months or even years to have fiber installed at their homes, even after the fiber-optic cables have been laid in their neighborhoods.

Equipment and installation options can vary widely depending on
Google Fiber plans
available in your area.
View plans
HughesNet brand
Equipment and installation
2.5
Easy professional installation and reasonable equipment prices

When you sign up for HughesNet, you can decide to either lease or purchase equipment from the company. Usually, the cost for leasing equipment is around $20 per month and purchasing is around $450. Purchasing equipment is a good deal if you think you’ll continue your service beyond the two-year contract term, and it doesn't require a credit check.

Depending on current promotions, you can sometimes get discounts for leasing or purchasing and have the $99 installation fee waived. You may also be able to score a $100 prepaid gift card, even if you're using your ACP benefit.

Ordering online can sometimes save you up to $50, but the address system on the site is clunky. If you enter yours and Hughesnet says it can't find your address, you may need to call in.

HughesNet’s equipment costs and installation process are about the same as Viasat. Starlink, on the other hand, requires you to purchase the equipment up front for a higher cost and install it yourself.

HughesNet will send a technician to professionally install your equipment, which includes a satellite dish, Wi-Fi modem, router, and everything else you need. Installation typically happens within five days of signup, and service windows are about 3 hours long.

The technician will put the dish on your house, or on a pole mount in the ground for $25 extra, and ensure a clear line of sight to the satellite. A hole will be drilled into your home for the cable to connect to the modem inside. Once the system is active and tested, the technician will also connect up to two devices to the network for you.

Equipment and installation options can vary widely depending on
HughesNet plans
available in your area.
View plans
TDS Telecom brand
Equipment and installation
4.5
Low-cost equipment and installation options

TDS offers two equipment options, which you purchase and pay down each month. A standard modem and Wi-Fi router combo is $10/month, and Wi-Fi+ is around $20/month. Wi-Fi+ comes with a modem plus an eero Wi-Fi home base and one mesh extender—all of which should give you 2,500 sq. ft. of signal, which isn’t too bad. (2) TDS recommends adding an extender ($5) for every additional 1,000 feet beyond that. This system comes with a smartphone app that makes managing your Wi-Fi easy.

Self-installation is free and takes about 15 minutes, but it’s available in only some locations. In others, professional installation is required for no additional charge. However, if self-installation is available in your area and you still want professional help, it’ll cost you around $50.

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Equipment and installation options can vary widely depending on
TDS Telecom plans
available in your area.
View plans
Google Fiber brand
Customer experience
4.5
Straightforward pricing, clear bills, and consistent speeds

Given the excellent speeds, (relatively) affordable pricing, and lack of fees, it’s safe to say that living with Google Fiber makes for a fantastic experience. For the most part, you can just do what you need to do online and forget that you even have an internet service provider, which is great. When Google anticipates a change to your account or service, it generally lets you know well in advance.

If you do end up needing support, you’re dealing with Google. In general, this means really good online help and so-so phone support. That said, we’ve seen comparatively few customer service complaints about Google Fiber, and our own experience with Google Fiber has been that we rarely need customer support anyway. The company claims (2) it topped results in over 20 categories in an American Customer Satisfaction Index (ACSI) survey, but the actual results of that survey don’t appear to be public, so all we have are anecdotes.

Something else that we love about Google Fiber is how straightforward the billing is. The monthly statements are very clear about how much you owe and when you’ll be charged compared to the sometimes confusing internet bills from other providers, so there’s no ambiguity about charges. You can also access your account and billing info using your Gmail login, so you don’t have to worry about yet another username and password.

Visit Google Fiber's website
or call for more information on contracts and money-back guarantees.
Go to provider
HughesNet brand
Customer experience
3.0
Plenty of support resources, and you can get actual human help

Customer experience with HughesNet is comparable to its primary satellite internet competitor, Viasat. For billing and tech support questions, the company gives you several ways to contact customer support: by phone, live chat, or email. HughesNet also has an online forum for customers to ask and answer each other’s questions, as well as FAQs and help articles. You can easily manage your account through the website or mobile app.

HughesNet also offers Voice, a VoIP phone service that uses your satellite internet connection, plus an internet security package. Both are free for the first month, but you'll be charged starting in your second month, so set yourself a reminder to call and cancel the extras if you're not sure you need them.

Visit HughesNet's website
or call 1-833-804-4974 for more information on contracts and money-back guarantees.
Go to provider
TDS Telecom brand
Customer experience
3.0
Extra help if you need it—at a price

Like most internet service providers, TDS gets mixed reviews from customers, but overall it seems about average. You’ll get around-the-clock tech support, including phone calls, online chat, and remote internet sessions (during which a technician logs into your computer remotely to troubleshoot your connection).

If you want help with more than your connection, you can pay around $13 per month for a Remote PC Support subscription. With it, you can get help with network security, optimizing your computer, and setting up your devices. Without the subscription, you’ll pay around $50 each time you need these services. If you’re tech savvy, you’ll save a lot by skipping the subscription. But if you think you’ll need help at least once per quarter, the subscription will be cheaper.

When we interviewed a current customer about their experience with TDS customer support, they said that TDS was very responsive, clearly explained what was happening, and fixed connection issues for them without charging for the service.

They were also able to negotiate their internet price back down after their promotional price ended. TDS customer service recommended setting a calendar reminder to call in again each time the promo pricing was close to running out. It’s less convenient than just getting the lower price consistently, but we appreciate the willingness to bring prices back down.

The one downside the customer mentioned was the lack of a dedicated app for managing their service and billing—something many other providers already provide.

Visit TDS Telecom's website
or call 1-844-726-0721 for more information on contracts and money-back guarantees.
Go to provider
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Made up your mind?
Find out what providers are available near you.
Google Fiber
4.6
(18)
5 Star
67%
4 Star
28%
3 Star
5%
2 Star
0%
1 Star
0%
Z
Zacharias from Kansas City, MO
Google Fiber Customer for 4+ years
Reviewed on: 6-22-2022
The signal consistently fluctuates with service. It runs well just improving on its reception efforts. Maybe have better discounts for long-standing customers. Try to reward your customers that been with you the longest.
D
Danielfrom San Antonio, TX
Google Fiber Customer for 1+ years
Reviewed on: 6-22-2022
Prices is amazing for the speed. Rarely have any issues with srevices. Can hold up to all the devices on at the same time with no lag.
C
Carriefrom Atlanta, GA
Google Fiber Customer for 1+ years
Reviewed on: 6-17-2022
Google Fi is a huge improvement over our precious service. We rarely have interruptions to service and if we do it's remedied quickly. They also do a good job communicating with customers about changes.
C
Craigfrom Shawnee, KS
Google Fiber Customer for 4+ years
Reviewed on: 6-17-2022
Google Fiber is fast and reliable. I consistently get 1 Gbps up and down. But what I really like is that I don't have to use their router/box. I currently use my Orbi with their service and have disconnected their box.
HughesNet
3.0
(13)
5 Star
7%
4 Star
31%
3 Star
31%
2 Star
23%
1 Star
8%
C
Carlos from Mojave, CA
HughesNet Customer for Less than a year
Reviewed on: 6-24-2022
It’s slow and sometimes nothing will even load when we supposedly have 30 gb a day
A
Amberly from Canisteo , NY
HughesNet Customer for 4+ years
Reviewed on: 6-22-2022
I think this company provides very good service for the price I like that the price does not change it's a set set price every month their customer support team is great the response time is amazing and I like most everything about this company I do wish that their speeds would be a little faster but they aren't that bad.
M
Mauleenfrom Hemphill, TX
HughesNet Customer for 1+ years
Reviewed on: 6-17-2022
The internet service is not worth what’s being charged. If there were more options for internet in this area, I would definitely switch to a better service. No competition in this rural area.
D
Debfrom West Jefferson, OH
HughesNet Customer for 1+ years
Reviewed on: 6-17-2022
We live in a rural area and Hughes Net is the only option for us
TDS Telecom
3.2
(8)
5 Star
12%
4 Star
37%
3 Star
25%
2 Star
13%
1 Star
13%
S
Sheridanfrom Mounds, OK
TDS Telecom Customer for Less than a year
Reviewed on: 8-29-2022
I’m just fine using TDS the speed and reliability is spot on
B
Beverlyfrom Hobbs, NM
TDS Telecom Customer for Less than a year
Reviewed on: 6-22-2022
TDS provides my needs internet connection speed and capacity. Since we are all mature in the house, we don't do any gaming and live stream. We are also working most of the time, thus social media access from our side is mostly done only after work or during weekends.
S
Sherryfrom Milliken, CO
TDS Telecom Customer for Less than a year
Reviewed on: 6-22-2022
It took close to 6 months to get a permanent line and half of that to get a temporary line. They kept saying it would be done in a week. We have issues with speed and reliability on a weekly basis. The only reason we stay with them is they ae cheaper then Century link and they have the same issues.
J
Jefffrom Milliken, CO
TDS Telecom Customer for 1+ years
Reviewed on: 6-17-2022
They have horrible customer service
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Endnotes and sources
1. “2022 Urban Rate Survey – Fixed Broadband Service,” FCC. Accessed 8 December 2022.2. “Google Fiber,” Google. Accessed 8 December 2022.
Endnotes and sources
1. “2022 Urban Rate Survey – Fixed Broadband Service,” FCC. Accessed 17 June 2022.2. “Starlink Hits 100+ Mbps Download Speed in 15 Countries During Q4 2021,” Ookla. Accessed 6 June 2022.3. “HughesNet outage or service down,” Downdetector. Accessed 6 June 2022.
Endnotes and sources
1. “2022 Urban Rate Survey – Fixed Broadband Service,” FCC. Accessed 9 December 2022.2. "TDS Wi-Fi+," TDS. Accessed 9 December 2022.