Switchful Logo

Frontier Communications vs. Google Fiber vs. WOW! Internet plan comparison


Rebecca Palmer smiles for the camera
Headshot of Dave Schafer
Headshot of Kathryn Casna
Researched by
Headshot of Bri Field
Headshot of Vilja Johnson
Reviewed by
Updated 4/27/23

We’re committed to transparency. We may earn money when you follow our recommendations, but compensation doesn’t affect our ratings. Learn more.
Frontier Communications brand
Staff rating
4.1
Customer rating
3.9
(50)

  • Plans starting at $49.99
  • Download speeds up to 5000 Mbps
Google Fiber brand
Staff rating
4.3
Customer rating
4.6
(18)

  • Plans starting at $70.00
  • Download speeds up to 2000 Mbps
WOW! brand
Staff rating
4.0
Customer rating
3.9
(12)

  • Plans starting at $9.99
  • Download speeds up to 1200 Mbps
city map lines pattern
Check availability
See what providers service your area.
Frontier Communications brand
Staff rating
4.1

Excellent service, if you can get fiber

The story of Frontier internet is one of two services: a slow and expensive DSL network and a fast and affordable fiber network. Which one you get makes all the difference.

What we like

  • Well-priced fiber plans
  • Fast speeds
  • No data caps
What we dislike

  • Limited fiber availability
  • Slow DSL in non-fiber areas
  • Poor customer service reputation
Savings tip: Frontier often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
Google Fiber brand
Staff rating
4.3

Fast and reliable fiber connection in limited locations

Google Fiber offers affordable gig speeds with no contracts, data caps, fees, or fuss. Unfortunately, it’s still hamstrung by extremely limited availability.

What we like

  • Fast, reliable speeds
  • Affordably priced
  • Super-simple plan selection
What we don't like

  • Limited availability
  • No budget plans
Savings tip: Google Fiber often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
WOW! brand
Staff rating
4.0

Wow! Internet earns its name

Fast, inexpensive internet with great customer service, equipment, and installation? Wow is right. This internet company is a solid choice for most people. But if you’re a heavy streamer, its cable and fiber networks might not be beefy enough in all locations.

What we like

  • Low costs
  • Optional contracts
  • Award-winning customer service
What we dislike

  • Limited upload speed
  • Not ideal for online gaming
  • Availability in only 9 states
Savings tip: WOW! often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
Frontier Communications brand
Value
4.0
Frontier offers excellent value on its fiber plans—if you can get them

Frontier offers two types of internet service: fiber and DSL. That means there are two sides to the Frontier value equation. Frontier fiber service is generally an excellent value—you can get 500 Mbps for around $50 per month or 1 gig for around $75, both of which are excellent prices well below the national benchmark for similar plans. (1) If you go for 2 gigs or even the newly available 5 gig plan, you'll pay quite a bit every month but enjoy excellent reliability and super fast speeds. If you go for 5 gigs, free tech support is included.

On the other hand, Frontier’s DSL plan is not nearly so exciting. It is around $50 per month for up to 115 Mbps, but the actual speed varies heavily with the specific area you’re in. Many places won’t see anywhere near 115 Mbps, but even if you do have that speed available, it’s not great for the price. There's also a required $85 installation charge. The good news, though, is that Frontier guarantees its DSL pricing for two years and doesn't require you to sign a contract.

To be fair, DSL service is almost always a poor value for money—it’s not unique to Frontier. And unlike some other combined fiber and internet providers, Frontier offers fiber in a good portion of its coverage area. (4)

Pricing details vary by location. Visit
Frontier's website
or call 1-833-970-0804 to speak with a rep.
See pricing
Google Fiber brand
Value
4.0
Some of the best value in the internet business

Google Fiber internet is an excellent value for the money. There are only two plans: 1,000 Mbps (1 gig) for $70 per month and 2,000 Mbps (2 gigs) for $100 per month. The 1 gig plan is among the most affordable we’ve seen at that speed, costing a little more than half the national benchmark fro similar plans (1). The 2 gig option is also drastically cheaper than many other providers’ similar offerings (if they even have a 2 gig plan). There’s no budget option for those who don’t need speeds this fast, but for what Google does offer, the value is hard to beat.

Pricing details vary by location. Visit
Google Fiber's website
or call to speak with a rep.
See pricing
WOW! brand
Value
4.0
Great value, whether you sign a contract or not

WOW! offers 100 Mbps to 5 Gbps plans at a great price, whether or not you sign up for an optional one- or two-year contract. If you don’t mind signing a contract, WOW!’s plans will cost you about 25% of the national benchmark for a similar plan (1). After that, prices transition to month-to-month rates, which are $10 to $15 higher but still well below the benchmark.

To get WOW!’s advertised prices, you need to sign up for both autopay and paperless billing (a $5 monthly savings) and commit to a two-year contract. If you’re not sure whether you want to be chained to WOW! for that long, don’t worry too much about it. If you duck out early, you’ll pay only $15 for each month left on your contract—which isn’t much more than you’d pay if you skip the contract from the start. (2)

There are data caps of either 1.5 TB or 3 TB, depending on your plan. These are pretty high, but if you’re a heavy user, you could be charged up to $50 extra every month and have your speed throttled.

Pricing details vary by location. Visit
WOW!'s website
or call 1-844-727-4910 to speak with a rep.
See pricing
Frontier Communications brand
Performance
5.0
Outstanding fiber performance and so-so DSL service

Frontier continues the tale of two in the performance department. The DSL service caps out at a fairly slow 115 Mbps, and that’s only in certain areas. While that’s sufficient for many day-to-day activities and light streaming, larger families or those who want to stream in HD may be left wanting more.

On the flip side, the fiber service is predictably excellent, with speeds up to 2,000 Mbps and no data caps to limit you. In fact, Frontier's fiber plans are some of the fastest, according to PCMag (2). The service has the fastest ping of any provider, according and a study by the FCC (3), and it's neck and neck with the competition in terms of speed and reliability. These fiber plans also offer symmetrical speeds, which means the upload speed is equal to the download speed. This is handy if you upload or share a lot of large files, and it tends to be unique to fiber.

Available speeds vary by location. Call 1-833-970-0804 to speak with a Frontier rep or
go to its website.
Google Fiber brand
Performance
5.0
Consistently fast performance and rock-solid reliability

Google Fiber is one of the fastest internet providers and offers excellent performance. The speeds are more than enough for even the heaviest users, and there’s enough bandwidth to power a whole household of HD streams. Since this is fiber, upload speeds are also excellent—1,000 Mbps on both plans. Unlimited data is the cherry on top of this delicious internet sundae. Our only knock is that some providers have started offering even faster speeds (though the majority of households won’t need more than what Google offers).

Available speeds vary by location. Call to speak with a Google Fiber rep or
go to its website.
WOW! brand
Performance
4.0
Cable and fiber networks deliver fast, reliable download speeds

The majority of WOW!’s network is cable and fiber, though some customers in Alabama still have legacy DSL service. WOW!'s speeds top out at 5 gigs, but for most households, 250 Mbps is plenty fast. We generally don't recommend more than 1 gigs.

WOW's cable plans have upload speeds that cap out at 50 Mbps, but its fiber plans are symmetrical. That means you can upload as fast as you can download. Most people will be fine with 50 Mbps upload speeds, but if you upload a lot of photos or videos, WOW! fiber could save you some headaches.

Available speeds vary by location. Call 1-844-727-4910 to speak with a WOW! rep or
go to its website.
Frontier Communications brand
Equipment and installation
5.0
No charges for equipment—seriously

Frontier redeems itself in a big way when it comes to equipment and installation. If you have Frontier's DSL internet, the equipment itself is fairly standard. It works, but it doesn't look great on a desk and the capabilities are limited. It's free, which is nice, but you might still want to use your own gear if you need more control over which devices on your network get bandwidth priority. DSL installation costs $85, and there's no self-install option.

If you have fiber internet from Frontier, you're in luck! You get free rental of an eero 6 on the Fiber 1 Gig plan or an eero6E mesh Wi-Fi system, on the Fiber 2 Gig plan. If you have the 5 Gig plan, you'll get the TP-Link AXE300 6E with an optional TP-Link RE815XE Wi-Fi extender for an extra $10 per month. You could still technically use your own gear, but it's hard to do any better than the latest and greatest from eero and TP-Link.

If you're eligible, you may be able to get a Frontier self-install kit—otherwise, a professional will come to your house to install the internet for you. If you need a pro to come out, you'll be charged $50 on your first bill. Cancelation is also free, but some customers are charged a $20 restocking fee for rented fiber gear and a $50 restocking fee on DSL gear.

Equipment and installation options can vary widely depending on
Frontier plans
available in your area.
View plans
Google Fiber brand
Equipment and installation
4.0
Free installation, free equipment, and no sneaky fees

Equipment is another area where Google Fiber really shines. Installation of the fiber jack is free, and there are no monthly fees for the network box, which functions as both a modem and router. This means that, outside of any state-imposed access fees, the advertised prices are what you’ll actually pay for broadband internet service. Many other providers end up costing $10–$15 more per month due to equipment rental fees, so this is a refreshing change of pace.

Additionally, Google doesn’t charge any sort of activation fee. This is another area where other internet providers sometimes get you—they advertise free installation, but charge a significant “activation fee” that negates the deal.

On paper, Google Fiber and its equipment are fantastic. We had to bump this score down, however, because of the slow pace of installation. Some customers complain of having to wait for months or even years to have fiber installed at their homes, even after the fiber-optic cables have been laid in their neighborhoods.

Equipment and installation options can vary widely depending on
Google Fiber plans
available in your area.
View plans
WOW! brand
Equipment and installation
3.5
Competitive Wi-Fi gear and installation

WOW! includes a free modem for your first year ($14/month after that), and fiber plans come with a free Wi-Fi router too. If you have cable service, you can rent a Whole Home Wi-Fi system, which includes a coveted eero base and one extender for $9.99. Additional extenders are $5.99 each, but most households won’t need more than one because eero’s that good. eero comes with an app you can use to manage your network, and you can add security services for an additional cost (under $10/month) if you want ad-blocking, malware protection, or parental controls.

A free self-startup kit is available to most new customers, but if you prefer professional installation, it’ll cost you $75. The good news is that with professional installation, WOW! waives its $10 activation fee, so it’s really just $65 more to have a technician’s help.

As an Amazon Associate, Switchful.com may earn commissions from qualifying purchases.

Equipment and installation options can vary widely depending on
WOW! plans
available in your area.
View plans
Frontier Communications brand
Customer experience
2.5
Plenty of unsatisfied customers, and you can't order online

The Frontier customer experience is a mixed bag. The service itself is fairly reliable—especially the fiber. The DSL service is relatively stable, but more prone to slowdowns during heavy traffic times (like the evening). We’ve also seen some reports online of speeds that are inconsistent with what’s advertised, so keep that in mind.

Frontier has also received very low scores in customer satisfaction from organizations like the American Customer Satisfaction Index (ACSI). (3) The provider ranked second-worst in overall satisfaction in the most recent surveys, falling well below average. The complaints we’ve seen point generally to a broad pattern of poor customer service, so if that’s a key factor in your choice of provider, you might want to steer clear until Frontier can sort out its issues.

Unlike most internet service providers, the only way to order internet service is to call in. It works okay for most people, but some folks love the convenience of handling everything without having to deal with phone trees, wait on hold, or talk to a live human. At least the hold music is nice, though, and you can enter info via text message!

Visit Frontier's website
or call 1-833-970-0804 for more information on contracts and money-back guarantees.
Go to provider
Google Fiber brand
Customer experience
4.5
Straightforward pricing, clear bills, and consistent speeds

Given the excellent speeds, (relatively) affordable pricing, and lack of fees, it’s safe to say that living with Google Fiber makes for a fantastic experience. For the most part, you can just do what you need to do online and forget that you even have an internet service provider, which is great. When Google anticipates a change to your account or service, it generally lets you know well in advance.

If you do end up needing support, you’re dealing with Google. In general, this means really good online help and so-so phone support. That said, we’ve seen comparatively few customer service complaints about Google Fiber, and our own experience with Google Fiber has been that we rarely need customer support anyway. The company claims (2) it topped results in over 20 categories in an American Customer Satisfaction Index (ACSI) survey, but the actual results of that survey don’t appear to be public, so all we have are anecdotes.

Something else that we love about Google Fiber is how straightforward the billing is. The monthly statements are very clear about how much you owe and when you’ll be charged compared to the sometimes confusing internet bills from other providers, so there’s no ambiguity about charges. You can also access your account and billing info using your Gmail login, so you don’t have to worry about yet another username and password.

Visit Google Fiber's website
or call for more information on contracts and money-back guarantees.
Go to provider
WOW! brand
Customer experience
4.5
Award-winning customer service, even in areas under new management

WOW! provides an award-winning customer experience, ranking fourth-highest in J.D. Power’s ISP Satisfaction list in the North Central US region in 2022. (3)

We should note that in 2021 WOW! sold a couple regions of its business (Evansville, IN and Chicago) to Astound broadband, so customers may see some changes in their service. That said, Astound ranks fifth on P.C. Mag's Readers' Choice awards, so you're probably in good hands. (4)

Visit WOW!'s website
or call 1-844-727-4910 for more information on contracts and money-back guarantees.
Go to provider
city map lines pattern
Made up your mind?
Find out what providers are available near you.
Frontier Communications
3.9
(50)
5 Star
26%
4 Star
46%
3 Star
22%
2 Star
6%
1 Star
0%
L
Lucyfrom Englewood, FL
Frontier Communications Customer for 8+ years
Reviewed on: 6-17-2022
there are to many breaks in service, but they do repair very quickly they should be able to stop the breaks better than do now
D
Douglasfrom Murphy, NC
Frontier Communications Customer for 4+ years
Reviewed on: 6-17-2022
Good speed and network reliabilty. Customer service is very good and solve problems. The cost is a little high; sometimes worth it.
C
Cayleefrom Murphy, NC
Frontier Communications Customer for 4+ years
Reviewed on: 6-17-2022
Frontier has been a great company for internet. I like how high speed it is and how great the customer service is. It never fails to impress me. I think that they are great on every aspect.
R
Robertfrom Middletown, NY
Frontier Communications Customer for 8+ years
Reviewed on: 6-17-2022
It seems Frontier gives us very slow internet service.
Google Fiber
4.6
(18)
5 Star
67%
4 Star
28%
3 Star
5%
2 Star
0%
1 Star
0%
Z
Zacharias from Kansas City, MO
Google Fiber Customer for 4+ years
Reviewed on: 6-22-2022
The signal consistently fluctuates with service. It runs well just improving on its reception efforts. Maybe have better discounts for long-standing customers. Try to reward your customers that been with you the longest.
D
Danielfrom San Antonio, TX
Google Fiber Customer for 1+ years
Reviewed on: 6-22-2022
Prices is amazing for the speed. Rarely have any issues with srevices. Can hold up to all the devices on at the same time with no lag.
C
Carriefrom Atlanta, GA
Google Fiber Customer for 1+ years
Reviewed on: 6-17-2022
Google Fi is a huge improvement over our precious service. We rarely have interruptions to service and if we do it's remedied quickly. They also do a good job communicating with customers about changes.
C
Craigfrom Shawnee, KS
Google Fiber Customer for 4+ years
Reviewed on: 6-17-2022
Google Fiber is fast and reliable. I consistently get 1 Gbps up and down. But what I really like is that I don't have to use their router/box. I currently use my Orbi with their service and have disconnected their box.
WOW!
3.9
(12)
5 Star
33%
4 Star
33%
3 Star
25%
2 Star
9%
1 Star
0%
A
Annfrom Sterling Heights , MI
WOW! Customer for 4+ years
Reviewed on: 6-22-2022
Nothing is good. The internet is too slow. It sucks.
R
Rickfrom Canton, MI
WOW! Customer for 8+ years
Reviewed on: 6-22-2022
WOW started off fine for years. In recent years there service has gone down hill. There are more interuptions and slower speeds.
M
Mercedesfrom Knoxville, TN
WOW! Customer for 4+ years
Reviewed on: 6-22-2022
I think that wow is a great internet service company, they get the job done and are always there when you need them. I think that they could improve by offering more services to the public
A
Angelfrom Leslie, MI
WOW! Customer for 4+ years
Reviewed on: 6-17-2022
I THINK IT IS TOO EXPENSIVE FOR BASIC PHONE AND INTERNET
city map lines pattern
Providers near you
See all options in your area within seconds.
Endnotes and sources
1. “2022 Urban Rate Survey – Fixed Broadband Service,” FCC. Accessed 19 October 2022.2. "The Fastest ISPs of 2022," PC Mag. Accessed 19 October 2022.Internet Service Providers,” American Customer Satisfaction Index. Accessed 14 June 2022.3. "Measuring Broadband America," FCC. Accessed Dec. 9, 2022.4. "FCC National Broadband Map," FCC. Accessed Dec. 9. 2022. As an Amazon Associate, Switchful.com may earn commissions from qualifying purchases.
Endnotes and sources
1. “2022 Urban Rate Survey – Fixed Broadband Service,” FCC. Accessed 8 December 2022.2. “Google Fiber,” Google. Accessed 8 December 2022.
Endnotes and sources
1. “2022 Urban Rate Survey – Fixed Broadband Service,” FCC. Accessed 21 June 2022.2. "WOW! Internet - Terms of Service," Wide Open West. Accessed 12 October 20223. "Price of Residential Internet Drives Customer Choice, J.D. Power Finds," J. D. Power. Accessed 7 December 2022.4. “Readers’ Choice 2022: Your Favorite ISPs for Any Type of Broadband,” PCMag. Accessed 7 December 2022.