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Cox Communications vs. Peacock TV vs. WOW! Television plan comparison


Headshot of Kathryn Casna
Researched by
Kathryn CasnaSenior Staff Writer
Headshot of Bri Field
Headshot of Michal Ash
Reviewed by
Updated 4/10/23

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Cox
Staff rating
3.5
Customer rating
4.2
(40)

  • Plans starting at $20.00
  • 250+ channels
PeacockTV
Staff rating
3.6

  • n/a channels
WOW! brand
Staff rating
3.1
Customer rating
4.0
(2)

  • Plans starting at $9.99
  • n/a channels
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Cox
Staff rating
3.5

Good for bundling and premium channels, but not the best standalone value

Cox Communications is one of the most expensive cable TV providers on the market, especially when you consider all the hidden costs. But if you want sports and premium channels, have only one TV, and bundle with internet and other services, this provider could make sense for you.

What we like

  • Large number of premium channels
  • Tiered DVR storage and recording
  • Searches streaming apps too
What we don't like

  • Pricey plans and hidden costs
  • Padded channel lineup
  • No free DVR storage
Savings tip: Cox often has
sign-up promotions
for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
PeacockTV
Staff rating
3.6

Peacock TV is a great supplemental service but doesn’t replace live TV

Home to greats like The Office, Parks & Rec, Real Housewives, and Law & Order, Peacock has some great content at a price we loved. But our hands-on testing revealed that its channel lineup was disappointing and couldn’t fully replace a more expensive live TV streaming service like Fubo or YouTube TV.

What we like

  • Great shows
  • Delightful interface
  • Low price
What we dislike

  • No DVR
  • Mostly runs on "live" channels
  • No NBC, MSNBC, or CNBC
Savings tip: Peacock TV often has
sign-up promotions
for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
WOW! brand
Staff rating
3.1

Easy cord-cutting, limited DVR

WOW! (short for Wide Open West) offers a compelling case for switching to internet-based TV. You get a solid channel lineup at a great rate, all using top-notch Wi-Fi gear from eero—provided you’re willing to have a chillier relationship with your DVR and you don’t mind beta-testing the WOW! tv+ app.

What we like

  • Low prices
  • Top-notch Wi-Fi gear
  • Good sports lineup
What we dislike

  • Meager DVR features
  • Low-rated streaming apps
  • Limited availability
Savings tip: WOW! often has
sign-up promotions
for first-time customers. Call to ask a rep about current deals and discounts.
Check deals
Cox
Content
4.0
Above-average channel lineup, especially for sports and news

Cox has some of the best channel line-ups we've seen, with more to watch for just about everyone. Family-friendly entertainment is Cox's weakest link, but it's still better than a lot of competitors.

Local: 4/5
Cox has a great local lineup, including staples like NBC, CBS, ABC, FOX, PBS, and The CW. It also includes some great Spanish-language locals like Univision, Telemundo, Unimas, and Estrella. However, it's missing Ion, Cozi, and Comet.

Sports: 4.5/5
Cox cable TV includes a great sports lineup in its Preferred (mid-tier) and Ultimate (top tier) plans. ESPN, ESPN2, Fox Sports, and the Golf channel are all included in a Preferred plan, and the Ultimate plan adds NFL Network, NFL Red Zone, the Tennis Channel, and the elusive MLB channel. Most competitors typically offer these last three as expensive add-ons, so Cox is ahead of the game here.

Family and education: 3.5/5
Cox has some decent family entertainment, especially when it comes to educational content. You'll get Animal Planet, Discovery Channel, History, National Geographic, and the Science Channel, but you'll miss out on Nat Geo Wild and Smithsonian. The kids will love Cartoon Network, Disney, Nickelodeon, and Nick Jr., but the little ones won't get to enjoy Disney Junior.

News and politics: 4.5/5
Cox has excellent news coverage and politics content. Not only do you get the local news shows, you get most of the big national news channels too. You get C-SPAN, CNBC, MSNBC, CNN, Fox News, Newsmax, and The Weather Channel. Our biggest gripe is that you'll miss out on the international perspective of BBC America.

Entertainment and lifestyle: 4/5
Cox has some decent entertainment options, including Comedy Central, Bravo, CMT, AMC, FX and FXX, two Hallmarks, and Sundance. It's missing some lifestyle channels though, like HGTV and The Cooking Channel, but it has the Food Network and TLC. But what makes Cox stand out is how many premium channels it includes in its top-tier plan. If you spring for the Ultimate plan, you’ll get ten HBO, eleven Cinemax, five SHOWTIME, and nine STARZ channels—at no extra charge.

Local news, sports, and entertainment channels vary based on your location. Check out
Cox channel offerings
in your area.
View plans
PeacockTV
Content
3.5
Great live sports, on-demand movies, and day-old NBC shows—but its channel lineup is lacking

Peacock TV is different from other streaming services because it focuses on only NBC content. NBC has a little something for everyone though, so we were able to rate all five content categories. But instead of basing our ratings on the channels Peacock offers, we focused on the shows themselves.

If you’ve had cable TV or another live TV streaming service like YouTube TV, Hulu + Live TV, or fubo, you might see Peacock’s channel lineup and snort out loud. And you’d be totally within your rights. Most of Peacock’s “live” TV channels just play reruns of specific shows all day and night. You can’t control which episode you watch or when you start one, nor are you getting brand new content. It’s kind of the worst of both the live TV and on-demand worlds.

Our advice? Get Peacock TV for the sports, day-old NBC shows, and movies—not for the channels.

Local: 2/5
If you spring for the $10 per month subscription, you’ll get your local NBC channel. Otherwise, you won’t. If you live in Chicago, New York City, Philadelphia, South Florida, Boston, or Los Angeles, you’re in luck. You’ll get a local NBC news channel. If you live elsewhere, you won’t get any content local to you.

Sports: 4/5
Peacock Premium and Peacock Premium Plus have some great sports content too. You’ll get a bit of everything, from soccer to golf to cycling to NASCAR to Sunday Night Football—all live or on-demand, depending on when you log in to watch. You also get the Olympics, of course, but these won’t be live. So if you like to stay up til three in the morning to watch your favorite curling team sweep their hearts out, consider this your permission to sleep in and catch all the bonspiels (that’s curling-speak for games) during normal waking hours. Oh, and if classic WWF matches are your jam (wait, is that just us?), Peacock has a channel that plays them 24/7/365.

Family and education: 3.5/5
Peacock has some great family-friendly movies and finding them is super easy. Create a kids profile, and it’ll be packed with Dreamworks movies like Turbo, Shrek, and Shark Tale alongside shows like Blippi, Strawberry Shortcake, and Trolls: The Beat Goes On. Plus, you can dress to the nines in your living room and join the Gentleminions movement without besmirching your polite theater-goer reputation.

News and politics: 2.5/5
Peacock has some strong news content in addition to its six local news channels. You’ll get a 24/7 Dateline channel, Today All Day, Sky News, and LX News. If you’re looking to get a sample of headlines and stories, it’s great. But all news programs are created by NBC, so you may not get the variety of perspectives you’re looking for. We like to see Peacock as a supplemental way to get news coverage, we prefer to get our news elsewhere.

Entertainment and lifestyle: 5/5
NBC has some award-winning shows, both new and old. From The Office, 30 Rock, and Parks & Rec to Blacklist, all the Saturday Night Live, and Real Housewives, there’s some great content to watch on Peacock. If you work your way through all the episodes of these shows before you’re done binge-watching (though we’d be surprised if you did), you can pick from classics like Dennis the Menace, reruns of Jimmy Fallon, and more.

Local news, sports, and entertainment channels vary based on your location. Check out
Peacock TV channel offerings
in your area.
View plans
WOW! brand
Content
3.0
Mediocre channel lineups get the job done

WOW! doesn't have an incredible channel lineup, but it has a decent amount of content for just about everyone. That is, unless you want to watch in Spanish.

Local: 2.5/5
WOW! tv+ give you only about half the local channels you might expect. You get the big ones like NBC, ABC, FOX, CBA, and PBS, but you won’t get Ion, Cozi, or Comet. You won’t get a single Spanish-language local channel either. So if you want Telemundo, UniMas, Estrella, or Univision, you’re out of luck.

Sports: 3/5
When it comes to sports channels, you win some and lose some. You get the Tennis Channel in a Medium plan, whereas some providers only include it in their top-tier plans or as an add-on. NFL Network and NFL RedZone are both included in the Large plan, which is hit or miss among competitors. However, WOW! tv+ strikes out completely when it comes to the MLB channel, and there’s no way to get NFL SUNDAY TICKET.

Family and education: 3/5
With WOW!, you’ll get a decent amount of family-friendly content, but we’d like to see more channels for toddlers and young kids. You’ll get Cartoon Network, Animal Planet, Discovery Channel, and the History Channel. But you’ll get only one Disney, Nickelodeon, and National Geographic channel. Disney Junior, Nick Junior, and Nat Geo Wild are all missing, leaving less content aimed at the youngest kids.

News and politics: 3.5/5
WOW! has enough news and political coverage for most English-speaking viewers. You can keep up with Congress on C-SPAN and world events with BBC America. You’ll also get the biggest news channels like CNN, CNBC, Fox News, and MSNBC, along with Newsmax, HLN, and The Weather Channel. The biggest hole in coverage is Spanish-language news, but you’ll also miss CNN International, Bloomberg, CBS News, and Fox Business News.

Entertainment and lifestyle: 3/5
WOW! tv+ gives you a wide variety of entertainment and lifestyle, with at least one channel in some of our favorite categories: comedy, westerns, feel-good movies, food, and travel. But you might find only one channel that delivers your favorite genres. You’ll get Grit but not INSP (westerns) and Food Network but not the Cooking channel. But you’ll get all the best music channels—CMT, VH1, and MTV—and the top DIY channels HGTV and TLC.  WOW! tv+ doesn’t include premium channels in any of its plans. You can add them to a Medium or Large plan, but they’ll cost more than other providers charge.

Local news, sports, and entertainment channels vary based on your location. Check out
WOW! channel offerings
in your area.
View plans
Cox
Value
3.0
Great channels, but lineups are inflated by filler channels

Although it looks like Cox has a ton of channels, its lineup (which varies by plan and location) is padded with up to 50 music channels. (1) Other than that, Cox delivers a great channel lineup, especially in its top-tier plan. However, it’ll cost you more than other companies.

You’ll get the most bang for your buck (and some sweet premium channels) with the Ultimate plan, but a Premium plan has plenty of channels for most people and the option to add inexpensive premium channels à la carte, which range from $5–$15 per. We don’t generally recommend the Starter plan because you can get most of its channels for free with an HD antenna, though that signal is less reliable than what Cox provides.

Cox Communications has two types of plans. Cox TV includes live TV and on-demand TV. Cox Contour adds the ability to connect streaming apps like Netflix and Amazon Prime to your TV and search their content using a remote. All plans come with a one- or two-year contract, after which you’ll be on month-to-month pricing, which is around $15/month more.

Get the best value by speaking directly with a sales rep at 1-844-719-0028 or check your address at
Cox's website.
Check address
PeacockTV
Value
4.0
Great shows, movies, and sports—but don’t pin all your live TV streaming hopes on it

Peacock is a great deal, and it’s one of the cheapest TV streaming apps. Peacock gives you access to arguably some of the greatest shows on TV, solid news coverage, and a great sports lineup—especially international sports.

It’s a ton of value, but we recommend considering it an addition to a more complete live streaming option like Sling or Hulu + Live TV—especially since Peacock doesn’t give you access to NBC/Universal’s live stations, like CNBC, MSNBC, or, well, NBC. That means you can’t watch live episodes of The Voice with your friends. Instead, you can get them on Peacock the next day—after your co-workers passive-aggressively feed you spoilers. Womp-womp.

Peacock TV has three versions. The free version is kind of like a teaser for the paid versions. You get to watch a few new shows and a bunch of channels packed with syndicated reruns, all while drooling over all the shows you’d get if you coughed up the cash for the paid version. The next step up, Peacock Premium, is a great buy at $5 per month. You get all the content Peacock has to offer, and the commercials were surprisingly low-key.

Finally, the premium tier is Peacock Premium Plus. It’s twice the price and, in our opinion, rarely worth the cost. You get the same content with fewer commercials and the ability to download shows to watch offline (but no ability to DVR live content). It’s pretty meh.

Get the best value by speaking directly with a sales rep or check your address at
Peacock TV's website.
Check address
WOW! brand
Value
4.0
Decent lineups at great prices

WOW! Has some great introductory prices, but we’ve seen longer channel lineups from other companies. Channel quality is decent, but nothing to write home about. The real bargain comes when you realize your plan price already includes regional sports and broadcast fees, which can add $20–$40 in monthly fees with other providers.

You’ll have to get a WOW! internet plan, since this TV service is internet-based, but that comes at an excellent price too. All things said, WOW! provides a ton of value, but if you want all the channels and premiums to boot, it’s probably not the company for you.

Get the best value by speaking directly with a sales rep at 1-844-727-4910 or check your address at
WOW!'s website.
Check address
Cox
Equipment and features
4.0
The app could save you money, but DVR will cost you

When it comes to equipment and features, Cox is ahead of the pack. From a great app to exceptional DVR features to a search remote that simultaneously searches streaming apps and cable TV, using Cox is a top-notch experience.

Ability to watch: Great
Cox offers some solid features that make for a great entertainment experience. Cox TV uses cable infrastructure to keep you reliably binging your favorite shows. Your first Contour box is free, and every additional one is $8.50/month, which is cheaper than average. Plus, it has the Cox Contour app, so if you have smart TVs and don't need DVR on all of them, you don't need additional boxes. On the down side, the Cox Contour App has low ratings for both iOS and Android, so you might want to opt for more Contour boxes anyway.

Ability to record: Excellent
The Cox DVR service uses cloud storage so you can access recorded shows anywhere with the Cox Contour app. The Contour app also lets you download on-demand content to watch offline from anywhere.

How much storage you get (50–1,000 HD hours) and how many shows you can record at a time (1 to a whopping 24!) depends on which DVR package you buy. Or you can skip DVR altogether to avoid the additional cost.

Ability to find: Great
While at home with your TV, you’ll use a voice remote to sort through your shows—even the ones on streaming apps like Netflix and Hulu. You don't have to remember which app your show is on to find it, which we loved. It made our entire watching experience—not just our live TV experience—a delight.

Features and equipment may vary based on package. Visit
Cox's website
or call 1-844-719-0028 for more information.
PeacockTV
Usability and features
4.0
Easy parental controls and delightful details, but no DVR

Peacock makes watching and finding content a wonderful experience. You can’t DVR anything, but with so much on-demand content, we didn’t feel much need to anyway.

Ability to watch: Great
Peacock delivers a solid watching experience in both its app and browser versions. Something Peacock TV does really well is let you jump between devices in the middle of watching a show. It easily picked up where we left off when we switched from a computer to the phone app to TV and back again, whether we were watching live or on-demand content. For some streaming services, (we’re looking at you, Sling TV) switching devices mid-stream can get glitchy fast. So well done, Peacock!

In other ways, Peacock wasn’t as easy as some of the other live TV streaming services we tested, especially on our phones. We were bummed that we couldn’t multitask: there was no mini video we could watch while firing off an email or answering a text.

Ability to record: Fine
No matter which Peacock plan you get, you’ll never be able to record live shows. There’s no DVR capability, but we’re not sure you’d need it. Most of the content we wanted to record was available on-demand anyway (except for live sporting events). And if you spring for Peacock Premium Plus (the highest-cost plan), you can download on-demand shows to watch offline later. We’d probably skip the upgrade, though. We liked the idea for long flights or keeping the kiddos entertained at the car wash, but we didn’t find a ton more uses for this pared-back feature.

Ability to find: Great
Peacock makes it pretty easy to find the shows you want. Its interface is intuitive and it easily tracks where you left off, even when switching between devices. Parental controls are also super easy and effective. Just create a kids profile for quick access to only children's shows. You can also set up a PIN to keep the little ones restricted to these kid-friendly profiles. As a bonus, parents’ profiles won’t be bogged down with Curious George or Blippi episodes. (Although we’d probably keep a kids profile around just for all the Dreamworks movies.)

There are a few ways Peacock could improve its usability though. For starters, the app made us browse shows and channels in portrait mode, then flipped us to landscape mode to watch, which was annoying. Additionally, there’s no “back” button on the app, so if you get a few clicks into browsing for on-demand shows, you have to hit the Home button and start all over if you want to back out. (If you’re using a browser, you can hit its back button.)

There’s a “back” button on the live TV side of things, but, oddly, it doesn’t take you back a step. Instead, it brings up the channel guide on the bottom half of the screen while your show keeps playing. We liked being able to browse while catching up on the news, but it was confusing at first.

The only real gripe we had about using Peacock TV on a browser was that a lot of the descriptive text (like the channel guide and show descriptions) disappeared faster than we could read it, which meant we had to keep moving the mouse to get it back. It was a minor annoyance, but we’d love to see this fixed in the future. We’re not all speed readers, Liz Lemon.

Ability to share: Great

You can make up to six profiles on Peacock, which is a decent amount, and making new profiles is super easy. Beyond the basics, Peacock has some fun extras that delighted us. We loved picking profile avatars using headshots of our favorite NBC characters (hello Ron Swanson!).

We also confirmed that you can stream only three devices at once on Peacock. When you try to add the fourth, you’re alerted (by the adorable Puss in Boots from Shrek giving you those big, precious eyes in apology). You don’t have to worry about kicking anyone else off their show—but you can’t choose to either. You’ll have to kick them off the old-fashioned way, with a text, phone call, or shout down the hall.

WOW! brand
Equipment and features
2.5
Meager cloud storage and low-rated (beta) apps

Because WOW! is internet-based TV, its equipment is makes it feel more like a streaming service than traditional TV. However, its features fall short of many streaming services when it comes to catching your shows where and when you want.

Ability to watch: Good
Since WOW! tv+ uses WOW! Internet, you need Wi-Fi gear. WOW!’s modem is free for your first year ($14/month after that), and its eero Wi-Fi system ($9.99 per month) is reasonably priced to rent. It’s also some of the best, most reliable Wi-Fi gear we’ve seen. WOW!’s TV boxes can get pricey if you want more than one ($10 per month), but since you can use WOW! tv+ with Amazon Firesticks, you shouldn’t need more than one box to get your shows on multiple TVs. You just need multiple Firesticks ($29.99 and up), but these will be one-time purchases instead of a monthly rental rate.

While you can use your phone to watch WOW! TV, its Android and iOS apps are in beta, which means they’re still working out some of the kinks. The apps have a pretty low rating on both Android and iOS (1, 2), which is a bummer. If you end up throwing your phone across the room in frustration, you can circumvent the app altogether by going to an individual channel’s website and logging in with your WOW! credentials. But you might still end up frustrated—and watching your shows through a cracked phone screen.

Ability to record: Fine
The WOW! tv+ box and remote are pretty standard, and you can find content and set up DVR recordings using voice commands or navigating through a guide. The downside is that all three of WOW!’s plans come with 50 hours of DVR cloud storage, which is pretty low. You can jump up to 100 (for about $20 per month) or 200 (for about $30 per month) hours, but that’s a steep charge when some competitors include 1,000 hours in their top-tier plans.

Ability to find: Good
WOW! doesn't have its own voice remote, but it's compatible with Google Voice. Without voice, it's still pretty easy to find channels in the guide, and parental controls make it easy to block the content you don't want your kids to see—or restrict TV time altogether. However, finding recorded shows can be challenging without sorting and filtering capabilities, even if you only get 50 hours of storage. That's still a lot of scrolling.

Features and equipment may vary based on package. Visit
WOW!'s website
or call 1-844-727-4910 for more information.
Cox
Customer experience
3.0
Solid service and installation, but could use more transparency

Most customers report that Cox has solid customer service, and that's been our experience too. Cox also has some good self-help content on its website. We liked having the option to save money by signing a contract or skip the commitment altogether. However, Cox could work on its transparency. It has some hidden fees that you can't see until after you supply personal information. We'd love the ability to build a cart and see what our bill will be before sharing that.

Installation is generally fast and priced about average. If your house is already wired with cable jacks for all your TVs, self-install is a free, easy option. Professional installation varies by location but will run you around $75, which is pretty inexpensive. Learn how to choose between self installation or professional installation.

Visit Cox's website
or call 1-844-719-0028 for more information on contracts and money-back guarantees.
Go to provider
PeacockTV
Customer experience
3.0
Peacock delivers a great overall experience, but if you need help, it’s hard to find

Peacock’s website is easy to navigate and it’s super easy to see right on the home page exactly how much a subscription will cost you. It also has a well-organized help page, though you’ll have to scroll to the website’s footer to find your way there. You can ask the chat bot for help, but to get more personalized service, you have to sign into your account.

Unfortunately, getting a live person to help isn’t as easy. There’s no phone number displayed, and the “Get in Touch” button just takes you to more self-help articles. To speak with an actual person via chat, you have to click into a help article, then click “No” to answer the question “Was this article helpful," and answer a feedback survey. Ugh.

That said, we had little genuine reason to seek out customer service because everything worked well, checkout was simple and transparent, and it was easy to cancel.

Visit Peacock TV's website
or call for more information on contracts and money-back guarantees.
Go to provider
WOW! brand
Customer experience
3.0
No contracts and good customer service, but a lack of transparency

WOW! is a decent experience, and most customers feel good about this provider. We love that you don't have to sign a contract. And although you have to get WOW! internet to get WOW!'s TV service, we like WOW! internet even more.

Self-installation is free and fairly easy, but you can hire a pro to come by and get you set up for $75. The website has plenty of self-help content if you run into trouble, or you can use its chat service to talk with a specialist.

What we don't like is WOW!'s lack of transparency. Prices aren't listed on its website, and you can't order TV without talking to a sales representative on the phone. That's not a great start.

Visit WOW!'s website
or call 1-844-727-4910 for more information on contracts and money-back guarantees.
Go to provider
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Cox Communications
4.2
(40)
5 Star
40%
4 Star
45%
3 Star
12%
2 Star
0%
1 Star
3%
L
Lynnfrom Olmsted Twp, OH
Cox Communications Customer for 8+ years
Reviewed on: 7/26/2022
I normally have no problems with the service, it is just they continue to raise the price and nothing gets any better in the TV or the internet.
C
Chrisfrom Ocala, FL
Cox Communications Customer for 8+ years
Reviewed on: 7/20/2022
I'm very happy with cox The only thing they could do better is to add more channels
R
Richardfrom Salina, KS
Cox Communications Customer for 8+ years
Reviewed on: 7/4/2022
The service has been pretty decent. The picture and audio quality is good. The service has been surprisingly reliable. It's rare when we have an outage. If there is an outage it doesn't take long for a repair person to come out, and fix the problem. I would like to see a better quality remote control system for their wall-mounted digital cable boxes. It's pretty east get out of range where the remote doesn't work. Also, I'd like a way to record programs, and be able to play the recordings on other devices. It makes a person wish that analog TV was still available.
F
Francisfrom Wethersfield, CT
Cox Communications Customer for 8+ years
Reviewed on: 6/22/2022
I like that they broadcast all channels in 1080 resolution and lower the bill
Peacock TV
0.0
(0)
5 Star
0%
4 Star
0%
3 Star
0%
2 Star
0%
1 Star
0%
WOW!
4.0
(2)
5 Star
0%
4 Star
100%
3 Star
0%
2 Star
0%
1 Star
0%
J
Jimmyfrom Columbus, GA.
WOW! Customer for 4+ years
Reviewed on: 8/27/2022
They show ever thing that I want to see and they could lower the payment
R
Rexfrom Roseville, MI
WOW! Customer for 8+ years
Reviewed on: 7/19/2022
They are ok but need to ofter more for the price
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Endnotes and sources
1. "Channel Lineup," Cox Communications. Accessed 3 April 2023.
Endnotes and sources
Endnotes and sources
1. "Watch WOW!," Google Play. Accessed 7 December 2022.2. "Watch WOW!," App Store. Accessed 7 December 2022.As an Amazon Associate, Switchful.com may earn commissions from qualifying purchases.