Staff rating

3.7

Customer rating

4.2

(5)

Plans starting at $59.95

Download speeds up to 100 Mbps

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Staff rating

3.8

Plans starting at $29.05

Download speeds up to 1 Gbps

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Staff rating

3.2

Customer rating

0.0

(0)

Plans starting at $35.00

Download speeds up to 940 Mbps

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Staff rating

3.7

Pay more for a better customer experience with EarthLink

EarthLink is an interesting provider. Instead of serving internet through its own infrastructure, it partners with other internet providers to repackage their service, acting as a go-between. This means higher prices, but a reputation for great customer service might make EarthLink worth it.

What we like

Wide availability
Strong customer service
No price hikes

What we dislike

High prices
Widely differing plans based on area

See full review

Savings tip: EarthLink often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.

Check deals

Staff rating

3.8

Fast, inexpensive internet for rural Hoosiers

Rural south and central Indianans can get this company’s affordable, high-speed, reliable fiber internet with no contract and no data cap. And if you don’t have access to Smithville yet, you might soon. It’s expanding fast!

What we like

High-speed, reliable rural internet
Low cost
No contract

What we dislike

No self-setup option
Costly customer support
Possible legacy DSL speeds

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Savings tip: Smithville often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.

Check deals

Staff rating

3.2

No-contract cable internet worth considering in areas without fiber

Sparklight, formerly known as Cable One, is a cable internet provider primarily serving suburbs and rural areas in over a dozen states. Its no-contract plans offer good download speeds to areas fiber doesn’t often reach, but its data caps aren’t ideal.

What we like

No contracts
Simple pricing
30-day money-back guarantee

What we dislike

Data caps for most plans
Expensive Gig plan

See full review

Savings tip: Sparklight often has sign-up promotions for first-time customers. Call to ask a rep about current deals and discounts.

Check deals

Value

4.0

Above-average prices, but they’re more constant than other providers

There’s no getting around it: EarthLink prices are almost always higher than the competition. Depending on the area, the difference can be as little as a few dollars per month, but it’s still there. That said, there are actually legitimate reasons for this.

First, EarthLink doesn’t actually have its own internet infrastructure. Instead, it partners with other local DSL and fiber internet providers, like AT&T and Frontier, and uses their infrastructure. This costs EarthLink money, and some of this naturally gets passed down to customers. In return, you’re promised a better customer experience.

The other reason is that EarthLink skips the usual promotional pricing most ISPs advertise. For example, when AT&T or Spectrum quote you a price, it’s often for an introductory period of 12 or 24 months, after which that price may increase (sometimes dramatically). EarthLink doesn’t do this, which is a plus in our book. This also means EarthLink may end up slightly less expensive if you intend to keep it for a couple of years.

Pricing details vary by location. Visit

EarthLink's website

or call 1-833-804-4930 to speak with a rep.

See pricing

Value

4.0

Uncommonly high speeds and low costs for rural internet

Smithville Communications offers just one fiber internet plan, serving up 1 Gbps and unlimited data for less than about $0.70 per Mbps. Compared to the US benchmark plan for similar service ($134.62) (1), Smithville is a pretty sweet deal. And you won’t have to sign a contract to get it.

This low price is particularly impressive for fiber in rural areas since building infrastructure outside of urban centers can be incredibly costly. Smithville could easily charge higher rates for bringing fiber to rural Indiana, but it doesn’t. And we applaud that.

Pricing details vary by location. Visit

Smithville's website

or call 1-844-719-8071 to speak with a rep.

See pricing

Value

2.5

Sparklight’s plans are a decent value for casual users without access to fiber

Sparklight’s no-contract cable internet plans are generally a decent value compared to other providers available in the communities the company serves. While you might not be able to get fiber in these areas, you’re likely to find DSL, satellite, or other cable internet service providers (ISPs). The speed you get for the price is comparable to other cable providers or a bit cheaper, and the performance surpasses DSL and satellite. All of this means Sparklight’s plans are worth strongly considering if your address is in one of its service areas.

We recommend choosing a Sparklight plan with at least 200 Mbps of download speed, but ideally more if it’s in your budget. Since Sparklight is a cable provider, upload speeds tend to be far below the download speeds. Upload speeds increase with each pricing tier, so if you work from home and have multiple connected devices you may want to pick one of the more expensive plans for seamless video calls.

All of Sparklight’s plans have data caps, except for its most expensive Gig plan. Data caps are typical for cable providers. While some competitors offer data caps over 1 TB for all of their plans, Sparklight’s plans have data caps that range from 100 GB to 1.5 TB. You can get 100 GB blocks of additional data for $10 during months when you need it, or you can upgrade to unlimited data with any plan for an extra $30/month. When calculating your needs, consider that the average person uses 536 GB of data per month (1).

The Gig plan offers the most data for your dollar and the highest speeds, but it’s more expensive than fiber plans with comparable download speeds, at least in some of the service areas. If you don’t want to pay top dollar, the Internet 300 and 500 plans also offer good speeds and high enough data caps for the needs of most households. We wouldn’t recommend the Internet 25 plan because its low speeds and data cap won’t comfortably meet most people’s needs.

Pricing details vary by location. Visit

Sparklight's website

or call 1-877-687-1332 to speak with a rep.

See pricing

Performance

4.0

Generally solid performance and fast speeds, but wide variation from place to place

EarthLink's performance is tough to rate. Because it is essentially reselling other providers’ services, the speed and reliability are highly dependent on which partners it uses in a given area.

That said, performance is generally good, and there are a wide range of high-speed internet plans available in most areas, so you can get exactly how much you need—up to 5 gigs in some places. Much of the service is fiber, which means performance is reliably consistent. Best of all, every plan has unlimited data, so whatever speed you opt for, you can use it without worry.

Available speeds vary by location. Call 1-833-804-4930 to speak with a EarthLink rep or

go to its website.

Performance

5.0

Get 1 Gbps speeds and unlimited data—unless you’re in a legacy DSL area

Fiber is the fastest and most reliable type of internet available, and download speeds max out around 5 Gbps. Smithville fiber reaches only 1 Gbps, but for most people frustrated by slow or unreliable rural internet, it’ll feel like your browser just got a turbo boost. You’ll also see 1 Gbps upload speeds, which is less common among non-fiber internet types like DSL and cable. Everyone—from heavy streamers and online gamers to remote workers and avid YouTube creators—will have plenty of juice (and unlimited data) when they need it.

Unfortunately, there’s one caveat: In some areas, Smithville is still using legacy DSL infrastructure, so you might not be able to sign up for fiber just yet. Smithville is phasing out this infrastructure as it lays more fiber lines, and it was named one of the Top 100 Fiber-to-the-Home organizations by Broadband Communities magazine for its efforts in helping bring fiber internet to rural communities (2). Luckily, Smithville won’t lock you into a contract, so if you’re not happy with your DSL, you can cancel any time and come back later when you have access to fiber.

Available speeds vary by location. Call 1-844-719-8071 to speak with a Smithville rep or

go to its website.

Performance

4.0

Good download speeds, but data caps hold it back

Sparklight is available in mostly rural and suburban areas where customers probably won’t be able to get fiber internet. This makes Sparklight’s cable internet speeds the best option in some communities that are otherwise served only by DSL or satellite, which can be slow and unreliable. According to a report from Ookla, Sparklight had the highest download speeds among fixed broadband providers in North Dakota and New Mexico. (2)

Sparklight is a fiber-rich cable provider, meaning it delivers service using a mix of fiber and coaxial cables. While it can achieve download speeds of up to 940 Mbps, its upload speeds are much lower than that, reaching 50 Mbps. This is a technical limitation of cable connections that those with fiber connections won’t experience. While this isn’t ideal for households with several people who want to do heavy gaming or take video calls at the same time, Sparklight’s download and upload speeds are generally still sufficient for most households. And for regular browsing and streaming for multiple users, it's just fine. However, the data caps may hold you back if you’re a heavy internet user. Occasional outages and inconsistent speeds do affect service according to customer reports on Downdetector. (3)

Available speeds vary by location. Call 1-877-687-1332 to speak with a Sparklight rep or

go to its website.

Equipment and Installation

2.5

Reasonable prices, but wide variation from place to place (again)

This is another category that’s tough to rate. Since EarthLink partners with other internet service providers (ISPs) to provide service, it doesn’t actually issue its own equipment. Instead, you’ll get equipment from whichever partner EarthLink uses in your area. The good news is that EarthLink does set the fees, and they’re reasonable: $9.95 per month.

It’s a similar story for installation—your service will be installed and set up by a rep from the partner company, not EarthLink itself. The installation fee is $79.95, which isn’t the highest we’ve seen. That said, we’d rather see installation included in the price, particularly since EarthLink’s overall prices tend to be on the high side. Self-install is available only in some service areas.

Equipment and installation options can vary widely depending on

EarthLink plans

available in your area.

View plans

Equipment and installation

3.5

Free equipment, but you’ll have to pay for activation and possibly installation

Smithville provides a wireless router to all customers with no additional rental fees, which is a good deal. You will pay an activation fee of $25, and if you need any lines run or jacks installed, you’ll pay for those too.

You do have the option of using your own equipment, but you’ll have to contact customer service to find out if your gear is compatible because this info isn’t available on the Smithville website. And if you need help troubleshooting your equipment, you’re on your own.

Equipment and installation options can vary widely depending on

Smithville plans

available in your area.

View plans

Equipment and installation

3.5

Low equipment costs and simple installation

When you sign up for Sparklight internet service, you can call to schedule professional installation or choose self-installation. Both options are reasonably fast according to customer reviews. Professional installation is typically free and can be scheduled at your convenience. There's technically a $90 professional installation fee, but it is waived as part of a "permanent promotion." Self-installation is free and should take about 15 minutes once you receive your equipment in the mail.

You can choose to purchase your own Sparklight-supported modem or lease a modem from Sparklight for just over $10/month, less than some other providers. The installation cost, activation fee, and any equipment deposits may be waived for qualifying new customers.

Equipment and installation options can vary widely depending on

Sparklight plans

available in your area.

View plans

Customer Experience

4.5

EarthLink provides a surprisingly great experience from an ISP.

Customer service is where EarthLink really shines. The company claims to prioritize customer service and experience, and users seem to agree. The company actually ranks first in some user-driven surveys of internet satisfaction, beating out providers like AT&T and Verizon despite the higher prices.

From a practical standpoint, it seems that EarthLink representatives are friendlier, more helpful, and more knowledgeable than those we’ve dealt with at other companies. However, we've seen reports that some customers don't get the Earthlink customer experience. In some places, customer service is handled by the end provider instead.

Visit EarthLink's website

or call 1-833-804-4930 for more information on contracts and money-back guarantees.

Go to provider

Customer experience

3.0

Around-the-clock tech support—at a cost

Smithville offers 24/7 tech support to all customers, which is helpful if you have trouble with its router, need wiring repairs or a jack replacement, or your service is otherwise interrupted and it’s the company's fault.

If a visiting technician discovers the problem was out of Smithville’s control, you’ll have to pay a $35 service fee and $90 technician fee for help. Most companies charge you only one of these fees. Smithville will waive these charges if you buy its Connection Protection plan for at least one year, at a cost of $3.95 per month. But technicians still won’t help you with your own equipment.

Visit Smithville's website

or call 1-844-719-8071 for more information on contracts and money-back guarantees.

Go to provider

Customer experience

3.0

Average customer service and occasional slowdowns and outages

Customer experience with Sparklight is about average compared to other providers. Tech support is available 24/7 by phone or email, and there are plenty of help articles available online. Like most other providers, equipment installation is straightforward whether you have it done professionally or do it yourself.

Common complaints include unplanned outages, inconsistent speeds, and long wait times to reach Sparklight support by phone, according to user reports on Downdetector. (4) If you try Sparklight’s internet service and it doesn’t live up to expectations, the company offers a 30-day money-back guarantee.

Visit Sparklight's website

or call 1-877-687-1332 for more information on contracts and money-back guarantees.

Go to provider

Made up your mind?

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EarthLink

4.2

(5)

5 Star

40%

4 Star

40%

3 Star

20%

2 Star

1 Star

Marstonfrom Brooklyn , NY

EarthLink Customer for 4+ years

Reviewed on: 4-4-2023

Earthlink is good internet, but not better than anyone else. I haven't had problems, but I don't expect to have problems.

Jerryfrom Elkin, NC

EarthLink Customer for 8+ years

Reviewed on: 3-14-2023

Earthlink has been pretty good for what I use it for. It's a little expensive but not bad

J.J.from Dominguez, CA

EarthLink Customer for 1+ years

Reviewed on: 8-29-2022

been an ok provider so far. nothing outstanding, nothing to complain about.

Veronica from Macon, GA

EarthLink Customer for Less than a year

Reviewed on: 8-29-2022

Fast internet service, cloud storage

Smithville

0.0

(0)

5 Star

4 Star

3 Star

2 Star

1 Star

Sparklight

0.0

(0)

5 Star

4 Star

3 Star

2 Star

1 Star

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Endnotes and sources

1. “2022 Urban Rate Survey – Fixed Broadband Service,” FCC. Accessed 9 December 2022.2. “2022 Fiber-To-The-Home Top 100.” Broadband Communities Magazine. Accessed 9 December 2022.

Endnotes and sources

1. "Broadband Insights Report (OVBI)," OpenVault. Accessed 17 October 2022.2. “Here’s Where Smaller ISPs Are Blazing Ahead in the United States,” Ookla. Accessed 8 July 2022.3. “Sparklight outage or service down?,” Downdetector. Accessed 8 July 2022.4. “Sparklight outage or service down?,” Downdetector. Accessed 8 July 2022.